INNOVATOR'S DILEMMA
Κωδικός: 9781422196021
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Συγγραφέας :Christensen, Clayton M.
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Ημερομηνία Έκδοσης :Nov 19 2013 12:00AM
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Εκδότης :HARVARD
Τιμή πώλησης: 30,50 €
Περιγραφή
Shows how even the most outstanding companies can do everything right - yet still lose market leadership when they miss out on new waves of innovation. Offering both successes and failures from leading companies as a guide, this book gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.Γνώμες πελατών
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